ara

PROJECT ARA:PHONE CUSTOMIZATION TO A NEW LEVEL

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ABOUT STARTING OF ARA 

Google started on this secret project-ara before acquisition of Motorola mobility in 2011 by acquiring some patents related to modular phones from MODU . Google started researching about it in 2012 and started on it April 2013 . A Dutch designer Dave hakkens announced the concept of modular mobile in September independently after which Google announced it in October 2013 without any delay

GOALS OF PROJECT

Google wants to target a large no. Of audience nearly 6 billion people out of which 1 billion are smartphone users and other 5 billion are feature phone users. An initial kit costs 50 USD which includes a frame, display, battery, a low end CPU and Wi-Fi.

Google also announced that in this project hundreds of thousands of developers can take part in making modules so that big manufacturer doesn’t get all the profit and advantage as in the case of play store

ABOUT ARA AND IT’S SPECIFICATIONS 

  • It is said to be available in 3 frames namely mini, medium and large.
  • The medium size is expected to be about LG Nexus 5 and large one to be same as Samsung’s note 3
  • These smartphones are built using modules inserted into metal end skeletal frames known as ENDOS
  • Frame is the only component in ARA made by Google, it acts as the switch for all modules
  • The frame costs about 15 USD

SPECIAL FEATURES

  • Modules can provide normal features such as camera, speakers , but apart from that the modules offers specialized features such as receipt printers , laser pointers , Pico projectors , night vision sensors and much more
  • All modules can swapped without turning off the smartphone
  • A small backup battery is also provided so that modules can be swapped other than main battery

MAIN POINTS OF ARA

  • Project is an open hardware platform
  • PROJECT ARA IS BASED ON PHONEBLOK’S MODULE PHONE SYSTEM CONCEPT
  • IT IS SCHEDULED TO BE RELEASED IN 2017
  • FRAMES HAVE SLOTS ON BOTH SIDES
  • GOOGLE HAS PARTNERED WITH ROCKCHIP FOR CHEAP SOC’S FOR PROJECT ARA PHONES
  • GOOGLE IS WORKING WITH LINARO TO PROVIDE SPECIAL EDITION OF ANDROID WHICH WILL NOTIFY WHENEVER MODULES ARE ATTACHED OR REMOVED

PRICING

The ARA is expected to start around 50 USD and more info will be provided on the launch

CAREER OPPORTUNITIES

the google and project-ara are finding capable developers and chip designers.they are open for any random person who can develop modules for them. catch your opportunity here www.projectara.com

 

GALLERY

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